About Johan
Johan Birath
My passion is developing leaders and sales organizations – with a focus on growth, improved results and real transformation.
With 20+ years of experience as CEO and sales director at companies such as Ticketmaster and JCDecaux, as well as 10+ years of working with top clients including Sigma Technology, Bauer Media, Loomis Pay, Tixly and the Swedish Police Force, I contribute with expertise in leadership, sales, change management and human performance.
I work with organisations that know there is a higher level of performance available. Together we develop how you lead, sell, communicate, make decisions and recover – to transform individuals, teams and results..
Book
I'm also co-author of the book Att leda förändring – en enkel metod som fungerar i praktiken together with Johan Maxe.
My breadth of expertise
I have a deep understanding of the whole person – performance, mental health and recovery through my training as a physical trainer for elite athletes at STAC Academy and in functional medicine at the Functional Medicine Institute.
Reference
Course days combined with digital self-study and active coaching is the opposite of a crash course that's quickly forgotten – it has led to real transformation and improvements in the sales team's results.
Viktor Cederman – Head of National Sales, Bauer Media
A selection of clients
- Sigma Technology
- Bauer Media
- Swedish Police Force
- Loomis Pay
- Tixly